more than 7 500 Facebook fans
The magazine was launched in April 2018 and in just the second half of the year it saw 43,000 unique visitors, over 58,000 visits, and 76,000 pageviews. The Facebook page has over 7,300 fans after two years and the magazine attracts about 8,000 readers every month.
But the numbers aren’t the whole story. The quality and depth of the articles created a respected and locally unavoidable communication channel for local inhabitants, political groups, and media that allowed the client to undertake a dialogue about its intentions.
Public TV station Czech Television
decided to broadcast a report on the basis of our article.
Its influence can be seen in that Lesy hl. m. Prahy (Prague’s company that cares for its forests) and the government of the Praha-Kunratice city district actively communicate with the magazine and distribute its articles, for example. Czech Television also contacted us on the basis of an article in order to record a TV news report.
The magazine’s content is also further published by other internet and print media. The football magazine Hattrick, for example, re-printed our interview with legends Antonín Panenka and Karel Dobiaš, while newspaper Pražský deník published our article about the Nový hrádek castle ruins on its front page. We also prepared the first print version of the magazine in April 2020, presenting readers with the most interesting articles and reports from the online magazine, as well as providing the latest news about the locality’s development.